Eyebrows may well be the most often overlooked area of the face when it comes to applying makeup. Maybe you feel as if your brows are already heavy enough, or don’t love the natural shape. But what women who skip brow makeup may not realize is that your brows provide a frame that can draw attention to the eye, and can even make them look larger.
If you are unhappy with the shape of your brows, pay to have them professionally shaped. For maintenance, you can either visit a professional regularly, or tweeze strays on your own, keeping the shape created by the professional, and only returning for a reshape occasionally. Continue reading →
Recently, we were contacted by Portland-area photographer Diana Sell with an interesting question. She wanted to do a photo shoot for her son’s Kindergarten class as an auction project, and needed a little help with the makeup. Now, normally we aren’t fans of kindergarteners wearing makeup, but Diana had found an on-line tutorial on how to do deer makeup. Since her son attends Deer Creek school, it seemed like a natural! But the tutorial showed all sorts of makeup that didn’t seem like the best things to put on the sensitive skin of young children, so Diana reached out for a little advice. Continue reading →
Awards Season continues, with the latest event the Screen Actor’s Guild (SAG) Awards last weekend. These didn’t seem to draw as much attention, as the previously held Golden Globes did, with regards to fashion and beauty, but that’s a shame, because the SAG awards boasted some gorgeous looks After strolling through numerous slide shows of red carpet fashion, one look stuck out as our favorite makeup look from the weekend. Jaimie Alexander, co-star of Nurse Jackie, was absolutely stunning with her black-rimmed, greeny-gold smoky eye look. Did you know you could accomplish the same look with Alima Pure?
Immerse yourself in some of history and literature’s greatest love stories this Valentine’s Day with the limited edition eyeshadow collection Love Stories. This collection features four full-sized eyeshadows in our all new, pink signature Alima Pure cosmetics bag. The collection is available only for a limited time, and for the value price of $36. Continue reading →
The latest installment of our 3 for $30 Eyeshadow Collections are now available, and they are just right for gift-giving on a budget. Do you have a flower-lover on your list? What about someone who craves coffee? Or someone stricken with the urge to travel the globe? Let your gift of mineral makeup illustrate that you know what is close to their heart!
Flower Bouquet is a collection of three of our floral named shadows. Soft pink, matte Daphne pairs beautifully with the sweet blue-purple tones of Pearluster Viola. Finish the look with the nearly-black Satin Matte Eyeliner in Black Violet. This collection is stunning on both green and brown eyes! Continue reading →
If you have ever wished that there were an easy way to introduce someone that you care about to Alima Pure cosmetics, we have just the thing for you! We know buying a foundation for a loved one can be a tricky proposition, but who doesn’t love to receive a gift of color? With three of our best-selling shades in three of our customer-favorite products, we think these sets will make it easy to convince your friends and family to ditch the chemical-filled products and join you in appreciating the beauty of natural makeup!
What is your favorite formula of Alima Pure Eyeshadow? Are you partial to the smooth and silky texture of the Satin Matte Eyeshadows? Is the subtle iridescence of the Pearluster Eyeshadows that keep you coming back? Do you yearn for the soft sparkle of the Luminous Shimmer Eyeshadows? Or have you not tried all of the formulas yet? No matter your situation, the new 3 for $30 Eyeshadow collections are the perfect choice for you. Indulge in some best-selling shades from your current Favorite Formula, or stretch yourself and try a can’t-miss combination from a new formula!
The Matte Collection features Dawn, a pale, heathered pink; Cocoa, a soft, medium brown and Java, a deep, rich brown. These lovely Satin Matte shadows are perfect for work or weekends; apply Dawn from crease to lashes, Cocoa on the lid, and Java in the crease and as a liner. Create a more dramatic look by applying Dawn from lashes to brow, contouring the crease with Cocoa and adding Java as a liner, and swirled into the outer corner of the crease. Continue reading →
What could be more perfect for a fall collection from a makeup company in Portland, Oregon than a collection called “Stormy Weather?” After all, Portland didn’t get its rainy reputation undeservedly. But after a summer of record-breaking temperatures, everyone can look forward to cooler temperatures and a bit of precipitation! Continue reading →
This month’s Naturally Gorgeous, Adriana is one of those girls that appears to be lit from within. She glows with health and natural beauty. Small wonder, when she spends most of her free time outdoors. Called “Adri” for short, Adriana is the opposite of high maintenance in all areas save one – her hair. Adriana, like all of our Naturally Gorgeous models, is unretouched and photoshop free!
AP: What do you do for a living?
AF: I’m a hair stylist, specializing in men’s haircuts. I also travel and train stylists for a men’s haircare line.
AP: Do you have kids or pets?
AF: No kids, but I have a Weimaraner and a German Shorthair, named Madison and Kaylee. Continue reading →
This week, Alima Pure staffer Amanda selected Pearluster Eyeshadow in Mocha as her Staff Favorite. “I like the Pearlusters best because I like shimmer, but I also like intense color that really shows up,” Amanda said. That statement made us wonder, do people who don’t work with our eyeshadows every day know what she means by that? Let us explain!